How to raise a concern

Complaints

Data controller & registered details

Equity FountainP O Box 8WilmslowCheshire SK9 5ESUnited Kingdom

Company Registration No. 08753201 · VAT No. GB174 691576

Equity Fountain is a trading name of Maynard Procurement Solutions Ltd.

Scope

This procedure covers complaints about the Equity Fountain service — the platform, content, data, billing or support. Equity Fountain is not authorised or regulated by the Financial Conduct Authority and does not provide regulated advice, so complaints about advice given to an end client must be directed to the authorised adviser or firm that gave that advice.

How to complain

Write to Equity Fountain at P O Box 8, Wilmslow, Cheshire SK9 5ES, United Kingdom, or use the contact form, marking your message "Complaint". Please include your account email, what happened, when it happened and the outcome you are seeking.

What happens next

We acknowledge complaints within five business days, investigate, and aim to provide a final written response within 20 business days. If we need longer we will tell you why and when to expect a response.

End-client complaints

Because Equity Fountain has no advisory relationship with your clients, an end client's complaint about a recommendation, suitability or a product must be handled by the authorised firm responsible for that advice, under that firm's own complaints procedure and, where applicable, the Financial Ombudsman Service.

Data protection concerns

Concerns about how we handle personal data can be raised with us directly and, if unresolved, with the Information Commissioner's Office (ico.org.uk, 0303 123 1113).

Last updated 2026-09-14

EFEquity Fountain

Equity Release Intelligence for the UK & Crown Dependencies

The fountain of knowledge for equity release professionals. Equity Fountain is an information and professional-resource platform for appropriately authorised financial services professionals. It does not provide personalised financial advice.

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Platform

Legal

Registered details

Equity FountainP O Box 8WilmslowCheshire SK9 5ESUnited KingdomCompany Registration No. 08753201VAT No. GB174 691576

Product availability, lending criteria, legal considerations and regulatory arrangements differ between England & Wales, Scotland, Jersey, Guernsey and the Isle of Man. Jurisdiction-specific requirements should be independently verified before reliance. Company registration in England and Wales does not mean Equity Fountain is regulated for services provided elsewhere.

Copyright © 2026 Maynard Procurement Solutions Ltd. All Rights Reserved. Equity Fountain is a trading name of Maynard Procurement Solutions Ltd, P O Box 8, Wilmslow, Cheshire SK9 5ES, United Kingdom. Company Registration No. 08753201. VAT No. GB174 691576.

Equity Fountain is registered in England and Wales under company number 08753201. Equity Fountain is not authorised or regulated by the Financial Conduct Authority and does not provide regulated financial advice. Information and tools provided through this website are for professional research, educational and informational purposes only. Product information, rates and criteria may change and should be independently verified before reliance.

Equity release will reduce the value of an estate and may affect entitlement to means-tested benefits. Product data shown is illustrative sample data pending a verified provider data load; provider documentation takes precedence where any discrepancy exists.